The launch of Better Internet Search was announced on Friday 4th October 2019 in an exclusive article in the Herald newspaper.
“We need to make the search results more relevant to the user and one of the ways we are doing this is by applying AI to the task of finding and ranking results for the user as opposed to using AI to target ads at the user,” Dr Gordon Povey
“Our digital world is becoming increasingly dominated by companies who have created business models which are based on analysing our every action on the Internet, and then in pushing advertising content to users,” Prof Bill Buchanan OBE
The Kin white paper has been published and describes the unique search engines ad-free, community-based, web3 business model and the ecosystem 'tokenomics'.